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Porter five factors:
Threat of rivalry:
Today there is lots of competition between telecom companies to be ahead of each other. There are government companies like BSNL and MTNL. Some private Indian companies like Tata, Reliance and some are foreign companies like Vodafone, spice.
Threat to new entrants:
Indian telecom companies facilitates opportunities to foreign companies in different
fields like; VPN, satellite phone calls, 3G, international calls and value added services.
Market for idea Growth Avenue:
Rural telephony.
Enterprise telecom service.
VAS (value added services)
3G
WiMAX
Infrastructure sharing
Virtual private network.
Managed services
In India big amount of players up-and-coming in the market national level from its state
level existence like;
Aircel
Virgin
Spice
Idea
Vodafone
Threatof substitute product and service:
The services like; GSM, internet, VOIP, CDMA mobile, Wire line, broadband, carriers,
ISP
MARKET SHARE (%)
1. BSNL = 45.2
2. MTNL = 19
3. SIFY = 8.9
3. SIFY = 8.9
4. BHARTI AIRTEL = 6.8
5. RELIANCE = 6.1
6. TATA PHOTON = 4
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